Puli was severely damaged in the 1999 earthquake, and although the town has since been rebuilt, there is little in the way of actual tourist attractions. However, the town is located in a very lush and beautiful valley with many hiking trails, and its central position makes it a logical base for visiting the mountains and lakes in the area.

Puli is famous for its four 'W's - water, wine, women and weather. Being located in a pristine mountain area, the local spring water is pure and sweet and sold in bottles at supermarkets around the island. The abundance of fresh, clean water lent itself to the production of wine - the second 'W' - while the exceptionally fine complexions of the town's women folk, which some theorize is the result of the local water, constitutes the third 'W'. Finally, the fourth 'W' refers to Puli's ideal climate, which is characterized by short and relatively dry winters and cool summers.

Possibly as a result of the mild climate, the town has developed into a center for Buddhism. There are large monasteries scattered throughout the valley, while the mountain-sides provide havens for retreat centers and hermitages.