
Founded in 1549, Salvador was the capital in the heyday of the slave trade. The legacy remains today in its large black population, and the resulting culture in many ways outshines the rest of Brazil; in music, many of the greatest names from the mid-20th century to the present hail from Salvador, such as Dorival Caymmi, Gilberto Gil, and Caetano Veloso. In literature, the late Jorge Amado was also from the region. It's a vibrant, exciting city, and its people are quite friendly.
Salvador is located on a peninsula which shields the large Baía de Todos os Santos ("Bay of All Saints") from the Atlantic Ocean. The city is the third largest in Brazil, sprawling for dozens of kilometers inland from the coast. Most visitors head for the coastal neighborhoods that cluster around where the bay meets the ocean.
A 100m cliff runs along the entire bayshore, dividing the city into Cidade Alta, up on the cliff, and the Cidade Baixa down by the bay. The former features Pelourinho, the old city center that packs historical sites, colonial architecture, museums, restaurants, bars, hostels, artisanal shops, and music/dance/capoeira academies into a convenient, albeit tourist-swarmed, set of winding cobblestone streets. The latter features a commercial center with lots of bus traffic coming in from all over Salvador.
Outside of this area, there are many beach districts that stretch from the tip of the peninsula northeast along the Atlantic coast. The Barra neighborhood at the tip of the peninsula is the main alternative jumping-off point to Pelourinho, and a little further to the northeast are the hip neighborhoods of Rio Vermelho and Amaralina, which feature a nightlife less geared to the foreign tourism industry. A decent bus ride beyond these is the neighborhood of Itapuã, which has an energetic beach side nightlife and relatively few foreign visitors. Northward from there are kilometers and kilometers of gorgeous beaches, all accessible by bus.
The bayshore coast north beyond Pelourinho features a more tranquil atmosphere and a locally patronized, though less scenic, beach life. The interior of Salvador is where the "new city" has developed, full of residential neighborhoods, shopping megaplexes, and knotted highways, all of which can be quite alienating without actually having a friend to show you around.
The Salvador's Deputado Luis Eduardo Magalhães Int'l Airport is one of Brazil's main airports, all biggest Brazilian airlines have flights to the Bahia capital city. The city also receives flights from the main hubs of Europe, South America and United States.
Scheduled Airlines:
The airport is 28km from the city centre (via Paralela express way) or 32km (via seaside). Two kinds of taxis are available in the airport, the executive taxis (Coometas and Comtas), and the normal taxis. Executive taxis are pre-paid, they have a table of prices rather than a meters. The other taxi option would be the normal taxis which are metered. A third option would be the executive minibuses which depart every 20 minutes to the Praça da Sé, in downtown near Pelourinho via the seaside, stopping in famous beaches like Ondina, Pituba, Amaralina and Itapoã, the fare is R$4. Another option is the urban buses that go to many parts of the city, for the tourist the options are Lapa, Campo Grande and São Joaquim buses, the best thing is ask the driver before taking an urban bus, the fare is R$2. Linha Verde executive buses go to Praia do Forte and depart often from the airport.
Salvador's long-distance bus station is in the middle of the new city, 14km from downtown. Salvador is accessible via scheduled buses from all around the country and from Paraguay. Inside the bus stations there are taxis (local taxis and executive taxis) and local buses which can all take you to many places in Salvador and the metropolitan area. Executive buses in the Iguatemi Station can be accessed from the Iguatemi Mall by way of a busy walkway. Bus travel in and out of Salvador can take a lot more time than expected. Count on an average speed of 50-60 km/hr when planning your itinerary.
Salvador is a common stop on international cruise routes and was once visited by the Queen Elizabeth 2 during her sailing career. Note that the docks area can be dangerous. This area is linked to the Pelourinho historic centre by the Elevador Lacerda, and to the city by urban buses and executive buses to Iguatemi.
The old city center can be easily explored on foot. To get between the upper and lower sections, take the Elevador Lacerda or the cable car, remember to take small change as the fare is just R$0.05. The streets between the two are considered dangerous even during the day.
City buses, as in other Brazilian cities, are constant and confusing. Fares are normally R$2, with air-con "expresses" (really no more express than any other bus!) charging R$3 or R$4. Remember to board in the back!
Know your landmarks and neighborhood names. Any large shopping area will have a complimentary frequented bus stop, and the major intercity terminal, Lapa, is next to Shopping Lapa. If you are trying to make your way out of Pelourinho, you can either take the Elevador Lacerda down to the Comercio and find buses for just about every route, or walk to the Praca da Sé bus stop just south of the elevator, which has a much smaller selection of buses passing through, and many options of executive buses.
Buses are safe to ride at night, as long as you are on a frequented (i.e. coastal) route and dress/act inconspicuously. Service stops at midnight and begins again around 4:30-5AM. There are a limited number of lines that provide night service from midnight-4AM.
Salvador cab drivers must be competing with those in Rio for spots on Formula 1 racing teams. They will certainly get you where you're going quicker than the bus! However, as buses stop running after midnight, do be prepared to haggle quite a bit with taxistas who refuse to use the meter, especially if you've decided to explore far from your bed. Executive taxis (white and blue) don't have meters, and the prices are on a table, it's more expensive than city taxis, but they are much more comfortable, they are in stops in the main shopping malls, the airport, bus station, ferry-boat station and big hotels.
If you plan to buy popular art, crafts and clothing, check the small stores at the Old Town or head to the Mercado Modelo (Model Market). Locals like to shop at American-style shopping malls.
The Terreiro de Jesus is a great place to sample the local cuisine from street stalls, served by Afro-Brazilian baianas in their traditional white dresses. In Salvador you will find many fast-food places like Burger King, McDonald's, Subway or Pizza Hut.
Be sure to try acarajé, small fritters made from black-eyed peas and onions fried in palm oil slathered with spicy vatapá (shrimp paste).